One of fashion’s digital print pioneers, Mary Katrantzou’s boldly colourful collections are one of the highlights of London Fashion Week. And now her op art inspired prints, hyper real narratives and richly tinted florals have inspired a range of similarly vibrant stationery.
Launched this week by New York-based Paperless Post, the digital collection – as their name suggests, Paperless Post specializes in eco-friendly, virtual greetings cards – is part of the company’s collaborative Spotlight series, which sees the brand partnering with creatives from different spheres of visual design.
For the Mary Katrantzou x Paperless Post collection, the designer has created a range of 15 fully customizable cards inspired by her runway archives. "Each print has been carefully re-imagined from the runway to imbue each individual design with a couture artistry and colour," she told WWD.com.
Rather than a limited edition run, the collection will be available for the foreseeable future, and will feature alongside others from the Spotlight series, which include exclusive ranges created by Oscar De La Renta and cult design magazine Cabana, which was launched this spring.
Browse the Mary Katrantzou x Paperless Post collection here.